Cracking the Vitality Code
Building an organization that’s as daring and dynamic as the times demand
What does it take, in a complex and chaotic world, for an organization to thrive, rather than merely survive? In a word, vitality. It’s problem, then, that the world’s largest and most important institutions are becoming increasingly ossified. Over the past decade, a majority of the largest companies in the US and Europe failed to grow as fast as GDP, and even “superstar” companies have been losing their productivity advantage. CEOs have tried to combat the loss of dynamism with acquisitions, share buybacks, and downsizing—but these are poor substitutes for genuine vitality.
To reverse the growing tide of mediocrity, organizations must become more ambitious, more willing to commit themselves to goals that lie outside the range of planning. They must become more adept at refocusing strategy, reallocating resources, and reconfiguring capabilities. They must elevate the importance of innovation, and become much better at harnessing the initiative and ingenuity of every employee. Most importantly, the must create work environments that inspire extraordinary contributions.
Aim high, change fast, invent the new, inspire greatness. That’s the recipe for corporate vitality.
Gary can show your organization how to build an organization that’s as daring and dynamic as the times demand.